On this episode your co-hosts YeaJean and Martheya interview “Insightful & Irreverent” (LA Weekly) Jamie Benson. On this episode we talk about curating social media content, creating relationships in the digital space, running our own media agency, and strategies for crowdsourcing ideas for dancemaking.
THIS WEEK ON DANCE BEHIND THE SCREEN PODCAST…
[0:45] MARTHEYA AND YEAJEAN INTRODUCE JAMIE BENSON.
QUESTIONS WITH JAMIE BENSON: [2:29] YEAJEAN ASKS: “HOW WOULD YOU DESCRIBE YOUR CAREER?” [3:35] MARTHEYA ASKS: “COULD YOU TELL US ABOUT THE CITY UNIVERSITY OF NEW YORK DANCE INITIATIVE (CDI)? WHAT IS YOUR ROLE IN CDI?” [4:49] MARTHEYA ASKS: “HOW ARE YOU CURATING TO CONTENT FOR CDI?” [8:57] MARTHEYA ASKS: “HOW DO YOUR MARKETING STRATEGIES CHANGE BETWEEN YOUR DIFFERENT CLIENTS?” [14:46] YEAJEAN ASKS: “CAN YOU TALK ABOUT THE VALUE OF HAVING A DANCE ARTIST, LIKE YOURSELF, ALSO BE THE MARKETING CONSULTANT FOR DANCE COMPANIES AND INSTITUTIONS?” [24:03] MARTHEYA ASKS: “HOW DO YOU PLAN AND MANAGE YOUR PLATFORMS AND OTHER PLATFORMS YOU CONSULT FOR? [27:36] MARTHEYA ASKS: “HAVE YOU SEEN A SHIFT IN HOW PEOPLE CONSUME DANCE WITH THE EVOLUTION OF SOCIAL MEDIA?” [31:58] YEAJEAN ASKS: “HOW DOES SOCIAL MEDIA INFLUENCE YOUR CAREER? HAVE YOU EVER EXPERIENCE FAILURE ON SOCIAL MEDIA?” [33:56] MARTHEYA ASKS: “IF YOU HAD TO SHARE ONE PIECE OF ADVICE FOR EMERGING ARTIST USING SOCIAL MEDIA WHAT WOULD IT BE?” #FLASH4 [36:01] YEAJEAN ASKS: 1- IF YOU HAD TO RECOMMEND A RESOURCE TO OUR AUDIENCE WHAT WOULD IT BE?
NEIL PATEL, DIGITAL MARKETING GURU
HUBSPOT, FREE EDUCATION MATERIALS
2- WHAT WAS THE FIRST DANCE YOU SAW?
3- DO YOU THINK SOCIAL MEDIA HAS A POSITIVE INFLUENCE ON THE DANCE WORLD (YES OR NO)?
“SOCIAL MEDIA IS A TOOL...IT’S HOW WE USE IT FOR GOOD OR FOR BAD THAT IS MOST IMPORTANT”
4- WHAT IS YOUR FAVORITE SOCIAL MEDIA PLATFORM?
YOUTUBE
#JAMIEBENSON RECOMMENDED RESOURCES
HTTPS://WWW.HUBSPOT.COM/
TO LEARN MORE ABOUT KNOWBOX DANCE VISIT HTTP://WWW.KNOWBOXDANCE.COM/ FOLLOW US ON SOCIAL MEDIA @KNOWBOXDANCE AND SUBSCRIBE TO OUR PODCAST MAILING LIST HTTP://EEPURL.COM/GGE9W1 CONNECT WITH JAMIE BENSON & CDI : HTTPS://WWW.JAMIEBENSON.COM/ | HTTP://WWW1.CUNY.EDU/SITES/DANCE-INITIATIVE/ FACEBOOK- @JAMIEBENSON | @CUNYDANCEINITIATIVE INSTAGRAM- @JAMIEJBENSON | @CDI_DANCE TWITTER- @JAMIEBENSON | YOUTUBE- @JAMIEBENSON LINKEDIN- @JAMIEBENSON
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